British World Record Set for Hugo Boss

Alex Thomson, the highly talented British solo sailor has broken the previously set British record by eight days. Alex competed in the non-stop around the World Vendee Globe Race coming in at an impressive third place, completing the race in 80 days and 18 hours.
Hugo Boss, renowned for Boss watches, has been the title sponsor of the racing team since 2004. The racing team have been in a nine year partnership with Alex Thomson making the union one of the longest standing in boat racing. The Vendee Globe Race takes place every four years and started from Les Sables d’Olonne on Saturday 10th November 2012. Alex sailed around three capes of Good Hope, Horn and Leeuwin battling extreme elements on board his 60ft monohull HUGO BOSS.
Alex described the race as being brutal but so worthwhile. He crossed the finish line to be greeted by crowds who waited on the harbour for his safe arrival, Alex’s team, Hugo Boss and his family were waiting to greet him on the pontoon. Eight meter waves and 40 knot winds were some of the worst weather conditions Alex has faced. Despite this he managed to achieve his personal set target of 80 days.